A mission statement is an action-oriented statement declaring the purpose an organization serves to its audience. It often includes a general description of the organization, its function, and its objectives.
But as great as our experience was, there were a few noticeable lapses in service. Not that
anything was bad, but something was noticeably missing.
But as great as our experience was, there were a few noticeable lapses in service. Not that anything was bad, but something was noticeably missing.
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For example, consider a text messaging app that includes functionality for capturing and sending picture messages, but only a small percentage of users send picture messages. It may make sense to include picture messaging as a downloadable feature module. That way, the initial app download is smaller for all users and only those users who send picture messages need to download that additional component.
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If you try to sugarcoat everything about your work life, you risk sounding inauthentic. Candidates don’t expect to find negative things about your company in your own site, but big, bold statements of “how happy your employees are” or “how you’ve built the best workplace” are too vague and abstract. It’s best to give candidates something more tangible.